Higher Revenue and Happier Customers? Yes, you can have both.
If you think happier customers come with higher costs, think again. While that might have been true in the past, it’s no longer the case. With the right software licensing models in place, you can better meet the needs of your customers, while reducing your own costs.
Recurring revenue models make it possible by enabling you to be more customer-focused, leading to strong results. Our newest white paper discusses exactly these issues—why shift to recurring revenue? What do those pricing models look like? Most importantly, what will it do for you?
For software or smart device vendors, becoming more service-centric means not only having to package your products differently, but having to sell differently. Customers are expecting the streamlined and customer-friendly experience that they’re becoming increasingly familiar with, in other parts of their lives.
In Higher Revenue, Happier Customers, we offer practical tips and strategic insights to help you shift to recurring revenue. This first part of the paper focuses on the importance of new pricing models enabled through technology, and the crucial piece that goes along with it: customer satisfaction.
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